The Best Thing I’ve Seen Today: Brandon Mise’s “Adventures in Letterpress”
“The creation of material objects is particularly ethically charged now because of the almost insurmountable quantity of waste Western society continues to produce. Surely digital product, stuff that exists in the ether, that doesn’t take up space and finite resources, is more defensible than physical posters, books, and cards—and surely making those material objects especially attractive is mere decadence?
Adventures In Letterpress is a bold book because it suggests precisely the opposite. It dares to offer the vision of a world that is serious about frivolity. It dares to suggest that you can spend time creating. It asserts that an object can be meaningful solelybecause of the means of its production. The effort and the skill that go into the creation of a letterpress item are what give it value; it does not have to mean anything in particular, although sometimes it does… The mission of letterpress is to bring back variety, to make sure that one size no longer fits all, to celebrate all the possible sizes and colours and dimensions of typeface, metal press, ink, paper, images and words. In an increasingly homogenised world, its potential to make us think about what we create, and how we create it, is its greatest asset.” (via quadrapheme.com)